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Digital Marketing Vs. Performance Marketing
Oct 5, 2023

Digital Marketing Vs. Performance Marketing

Performance Marketing: Meeting Clear Goals When we talk about Performance Marketing, we’re talking about a way of marketing that is very focused and result-driven. It means that everything we do in a marketing campaign is built to meet specific goals… Read more

How Do Social Media Algorithms Work?
Jun 29, 2023

How Do Social Media Algorithms Work?

What is a social media algorithm? Algorithms are the technical means of sorting posts based on relevancy instead of publishing time to prioritize which content a user sees first. For example, when you scroll through your Facebook newsfeed and see.. Read more

What Makes A Great Facebook Business Page?
Jun 29, 2023

What Makes A Great Facebook Business Page?

What’s the most common marketing tool for any business? Easy answer, Online Marketing! Companies and brands worldwide have dived into exploring how online marketing mediums can increase their brand awareness and sales, and the first place many starts is to.. Read more

8 Ways To Increase Engagement On Instagram
Jun 29, 2023

8 Ways To Increase Engagement On Instagram

You’re not alone if you’re wondering “How do I improve my Insta-engagement?” A high engagement rate (ER) is an indication that your audience is genuinely interacting with the content you produce. Brands want to be reassured, so they’ll know their.. Read more

Emoji’s and Your Business
Jun 29, 2023

Emoji’s and Your Business

Did you know it was World Emoji Day on the 17th of July? Yeah, we didn’t either. Emoji’s. We love them, or we hate them, but what we can’t deny is that the use of these little pictures has grown.. Read more